Fashion for a Cause

Blouse

Indian swimwear designers have crafted a mastectomy blouse for women with breast cancer.

It was more than a decade ago that Simran Singh (name changed) underwent a "breast-removal operation", clinically referred to as mastectomy, in Chandigarh. A cancer survivor, Singh fought off the disease bravely but rues how "things were never the same." Once a smart dresser, the former school teacher lost confidence in her appearance and substituted first baby socks and later, a cotton-filled pouch for her missing breast. "There was hardly any option available here and I just accepted the discomfort," says Singh. That was before a cousin from Canada sent her a parcel of special innerwear for mastectomy patients.

Finding clothes, especially innerwear that fits well, can be a challenge for most Indian women such as Singh who have undergone the procedure. This is unlike in the West where brands dedicated to "mastectomy fashion" offer a range of options in casual wear, sportswear, sleepwear and even formal wear. So it comes as a pleasant surprise that India's leading luxury swimwear designers Shivan Bhatiya and Narresh Kukreja, better known as Shivan & Narresh, decided to use their craft for a cause.

The designers have rolled out a "Mastectomy Blouse for All" which comes with an in-built prosthetic breast which is also comfortable to wear. The blouse, incidentally, is a prelude to the mastectomy swimwear service that the brand is currently developing. "As a proud Indian intimate brand, we were aware of the most innate reasons why women in India feel less confident about their bodies and suffer from low self-esteem. The "Mastectomy Blouse for All" was our tool to give back a cosmetic solution to the cause as we felt that it was necessary when dealing with society, which can often be insensitive with a frivolous outlook towards beauty," says Bhatiya.

... contd.

Please read our terms of use before posting comments
TERMS OF USE: The views, opinions and comments posted are your, and are not endorsed by this website. You shall be solely responsible for the comment posted here. The website reserves the right to delete, reject, or otherwise remove any views, opinions and comments posted or part thereof. You shall ensure that the comment is not inflammatory, abusive, derogatory, defamatory &/or obscene, or contain pornographic matter and/or does not constitute hate mail, or violate privacy of any person (s) or breach confidentiality or otherwise is illegal, immoral or contrary to public policy. Nor should it contain anything infringing copyright &/or intellectual property rights of any person(s).
comments powered by Disqus