Love in Los Angeles

Mumbai-based Ashna A Kalra might be a lesser-known designer but she is not new to the world of fashion. The 27-year-old who studied fashion design in the UK, has worked with brands like French Connection, Burberry, Schwarzkopf and designers Richard Nicoll and Ashish Soni. She branched out with her handbag label, specialising in handmade clutches encrusted with Swarovski crystals.

The designer has now progressed to haute couture and is set to debut with her couture collection at the forthcoming Los Angeles Fashion Week, which is scheduled from October 12 to 19. The collection, says the designer, "is more about a mood than about a specific inspiration". "My concepts for the collection are directly inspired by the stage I am in now in my life. Starting a new chapter of love, the joy and flirtation is evident in the collection — in its colours, textures, silhouettes and adornment," explains Kalra.

We found the look modern and delicate, something that would appeal to the international buyer. "I wanted the collection to have colourful and romantic elements. Therefore, I decided to work with a bright, soft colour palette of reds, pinks and yellows. I also wanted the focus to be on the silhouettes and the textures of the collection that would enhance the colours," adds Kalra. The use of fabrics like chiffons, net and silk give the collection a soft feel. As far as embellishments go, Kalra has used fine hand embroidery and her signature style, Swarovski ornamentation.

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