Oh my Jag!

The Jaguar supercar experience comes alive at the Buddh International Circuit, Greater Noida

With less than a month to go for the Indian Grand Prix, Buddh International Circuit at Greater Noida near Delhi spurred into action with track activities organised by the British luxury car brand, Jaguar. The initiative was not only aimed at creating a F1-like driving experience for current and prospective customers but was also a good overall learning experience.

The on-track driving experience activities were divided into three phases—guided laps, dynamic driving and hot laps. While the 'guided laps' phase had the participants split into teams of four to complete several laps of the track, 'dynamic driving' consisted of high-speed guided manoeuvres on the track. The final category, 'hot laps', was where the teams were given a complete professional driving experience at high speed by skilled drivers.

While German companies such as Mercedes-Benz and Audi already run similar driving experiences in the country—called AMG Driving Academy and Audi Sportscar Experience, respectively—for the British marque it was the first time. On the occasion, Rohit Suri, vice-president, premier car division, Jaguar Land Rover India, said, "The drive at Buddh International Circuit has given the participants an opportunity to explore the technical and design excellence of Jaguar on a fully-fledged race track."

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