On an equal footing
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Film-maker Sujoy Ghosh wants to see regional cinema get a wider release, and be treated on par with Hindi cinema
2012 has seen films with interesting content and stories. I am now looking forward to some exciting fare this year. Irrespective of whether it is a big or small budget film, the audience, according to me, is eager to watch new genres of films being made. Quality and diverse fare with a strong plot will be dominant this year.
I would like to make a sincere request to the distributors and promoters to give due importance to small budget films on the basis of their content. Many good films fail to see the light of the day, or fail to make a mark at the box-office because they are not promoted properly.
Our endeavour should be to treat all films, including regional cinema on par and make it accessible to the audience. Regional cinema, which is replete with not only good stories, but also have high production values, fade into oblivion because they are not marketed well and hence do not get a good release. Such films would get a boost, if NFDC took the initiative to release them under its aegis providing them with sub-titles. The audience will not only get to see a varied fare, but this could give a boost to regional cinema. It's unfair that Hindi films get a wide release across the country, but a good regional film struggles to find a foothold. The distributors and promoters could play a pioneering role to make regional cinema accessible to the masses.
I don't believe in making films belonging to a particular genre and do not subscribe to one. I am an avid film buff, and like watching films irrespective of whether it's good or bad. While watching films, I give importance to the story and the plot rather than the genre or the cast of the film. If the content is good, obviously it will have a good star cast, and it could be a big name or a newcomer. This, however, does not mean that I don't watch a film with big star cast in it. I love to watch a film with good actors. In this year too, I am looking forward to seeing fresh talent being infused in our industry.
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