Postage stamps with your stamp on them are a hit
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The India Post's new counters for personalised sheets of postage stamps — `My Stamp', at the General Post Office, Fort, and at the domestic airport, have drawn attention in just 20 days. As many as 1,948 stamp sheets have been sold out after the two counters opened on November 18.
"Last year, we started the facility of selling personalised stamps at an exhibition in Pune for three days. It was an experiment to see how people responded to this idea. They showed a lot of interest," said Dr Vinod Kumar, director at the GPO.
Each sheet, comprising 12 stamps, will cost a buyer Rs 300. The idea of having one's picture printed on a stamp has been well-received. According to Santosh Kulkarni, assistant superintendent at the GPO, soon after the exhibition in Pune was over, people approached them asking for more stamps.
My Stamp allows a person to get his own colour photo or his institution's logo printed on a thumbnail alongside the selected commemorative postage stamps. A wide variety — from wildlife, historical structures, corporate names to family pictures and pet's photos — can be printed on the stamp.
"With the new year approaching, we are expecting a surge in sales. Corporate houses show a special interest in personalised stamps for their companies," Kumar said.
While 1,148 sheets have been sold at the GPO counter, another 800 were sold at the airport. "The response is good. People look at the advertisement in booklets on flight and come to buy a sheet. They can even get themselves clicked at the counter," said D F Munde who works in the post office at the airport.
Nilotpal Shukla (53), who lives in Raipur, heard about My Stamps, but did not have access to it. "When I saw the counter at the airport, I ordered stamps with my father's picture. He died a few days ago, and I want to send letters to relatives with his stamp on them," Shukla said.